| Job Title | Brand Manager, Panadol |
| Location – Town / City | ilupeju |
| Location – Country | Nigeria |
| Reporting To (Job Title) | Senior Brand Manager |
| Type of position | Permanent |
Job Advert| Job Purpose/Scope | Responsible for the initiation, planning, implementation, control and co-ordination of the volume driving and market share-gaining activities designed to sustain the assigned Brand as a veritable asset delivering outstanding value and enhancing profitability of the brand in line with Company’s overall profit and portfolio objectives. |
| Key Responsibilities | -To develop annual Brand marketing strategies and plans -Monthly Brand reviews with detailed information on Brand marketing objectives in accordance with overall Brand strategy. -To monitor competitive strategies, advertising and positioning platforms with a view to constantly ensuring continued uniqueness of the Brand positioning. -To prepare Agency briefs and subsequent evaluation and assessment of Agency creative proposals. -To evaluate, in conjunction with the Senior Brand Manager each stage of the development of advertising materials/creative proposals before final approval by the Marketing Director. -To report periodically on all activities undertaken by the Brand and competitive brands. -To prepare connection Brief for the brand, giving guidance regarding advertising budget appropriation by media. -To constantly monitor advertising budget ensuring adherence in line with approved plans. -To work with the field Sales team to ensure that all outdoor hoardings and posters for the Brand are in good condition and that hoardings strategically located. |
| Qualifications, Experience | -First Degree in any disciplne. -Minimum of 3 years brand management experience in a top tier global FMCG company. |
| Competencies | -Excellent verbal and written communication skills in English. -Outstanding interpersonal and organizational skills. -Strong leadership skills. -Commercial mindset -Analytical and numerical ability -Integrity and flexibility -Effective team player |
Close Date: 26-Nov-2012
